Utility – The Modern Frame

The Isolated Self and the Limits of Communication, Part II

The phenomenon of the isolated self is best understood within the more general phenomena of communication struggles, breakdowns, and failures that characterize much contemporary debate.¹ While in many ways the isolated self can be described on the basis of theoretical frameworks alone, there is also more to the story. Failures in communication fuel the psychological need for reinforcement and self-affirmation (especially by like-minded others), which in turn lead to a kind of factionalism² that understands one’s group as pure and righteous, and those whose views differ as at best mistaken, or at worst, evil. The pseudo-confidence accompanying this phenomenon ensures that isolated selves live within their own reality, cut off from those holding different perspectives. It appears that this overall condition has, in part, stemmed from the basic human desire for certainty that seems proportionate to the relative uncertainty of the modern world.³ But this is not all. The transformation of the public sphere of rational-critical debate into a commodity–to be consumed like any other–has led to its own problems and complexities, not the least of which is the role it has played in the emergence of the isolated self. To this, I now turn.

The Isolated Self and the Limits of Communication, Part I

In a previous essay, I offered some thoughts on the state of contemporary debate in America. At that time, debates over public health and economics (specifically in light of the unfolding COVID-19 pandemic) and systemic racism were front and center. Add to these the controversies over the 2020 U.S. presidential election and the events of January 6th in Washington D.C., and it is perhaps unsurprising that 2021 has followed the trajectory of 2020.¹ As far as the struggle to communicate is concerned, the problem has become even more pronounced and noticeable. In many ways, the breakdowns in communication over the past year have progressed. Progressed, in the sense that they have reached a new stage of development–one that is perhaps far more dangerous than many people realize. Such failures in communication lead to a peculiar form of isolation, one that is simultaneously beholden to and a consequence of various forms of propaganda and factionalism. For reasons which will become apparent, this essay is more or less an informal continuation of my previous essay, Theoretical Frameworks and the Limits of Communication. As before, this is an initial and undeveloped attempt to shed light on a situation that is in many ways unintelligible.

An Introduction to Consumer Society

Our modern lives have become increasingly characterized by consumption. This is not to say that we merely aspire to consume, but that a life of consuming has itself (to varying degrees) become necessary in contemporary Western society.¹ Indeed, the everyday consumption of products and services has gained a prominence hitherto unknown. No sooner are the objects of our desire obtained, before others, new and unforeseen, present themselves. The ends of consumer society lure us onward and “upward”, into a sort of Sisyphean cycle.² In previous essays I have mentioned consumer society, but have yet failed to offer a more comprehensive explanation of what I mean. What exactly I mean, as well as some account of both how it developed and some of its effects, is what I hope to begin exploring in this essay.³

A Sketch of Contemporary Hookup Culture

The rise of hookup culture in contemporary America appears to be closely bound up with the rise of freedom as an ultimate value.¹ In my essays on cultural existentialism, I have attempted to show the centrality that this “ultimate value” has come to occupy today–as witnessed by the view of the self as “unencumbered”–as well as its interconnectedness to what I have called preference satisfaction.² The phenomenon of hookup culture as a contemporary subculture, especially among the demographic of young adults, is a poignant example of this.³ Hookup culture itself is an instance of a broader set of changes involving relationships, which I will not attempt to address here. For the time being, I offer the following brief and preliminary thoughts.

Cultural Existentialism: Instances and Instrumentality

While the previous essays¹ laid the foundation and began exploring some of the architecture of what I have called cultural existentialism, at this point the following can be offered as a working definition: Cultural existentialism is the phenomenon that views the individual as entirely free and unencumbered–by history, family, community, tradition, inherited ideas, et al.–and, therefore, free to live and define themselves as they see fit; the sole author of their life.² In this essay, I want to explore some of the more outward forms of cultural existentialism, as well as its relation to what I have called the instrumental stance. In so doing, I hope to shed some light on the question of the more recent origins of this phenomenon. Again, my focus will remain on America.

Achievement Culture: Some Considerations In Context

Over the course of three previous essays, I sketched some of the origins of what I have called “the modern culture of achievement”.¹ What has been missing up to this point in these explorations is a historical understanding of the context in which these origins emerged. The origins of modern success literature (and its corresponding culture) came about at a time when the quest to succeed existed in an almost exclusively–though not entirely–secular way. As Max Weber observed, the “spirit of capitalism” reached a point where it became self-sufficient, no longer requiring the religious impetus which had sparked it.² It was in the rational and methodical reorganization of life, structured around the idea of a vocation or calling, which laid the groundwork for what I have described in the origin story.³ This is what I had in mind, when, speaking of success literature in Part I, I wrote, “the literature in question developed and emerged within a culture that already existed”. It is within the context of the larger whole of socioeconomic history that a deeper and broader understanding of the origins of achievement culture will emerge.⁴

Some Further Thoughts on Modern Education

Given what I have said so far about education in the West, specifically about ancient and medieval forms of higher education as they relate to instrumentality and specialization, my treatment of modern forms of higher education needs to be further explored and expanded upon. Here I will continue the general focus on higher education and concerns of instrumentality and specialization, but with an exclusive focus on the modern epoch.

Beyond the Instrumental and Non-Instrumental: Some Thoughts on The Person

At this point the notion of goods as they relate to the instrumental and non-instrumental can be added to our considerations. I have spoken of two distinct “stances” or approaches to the world as adopted by homo sapiens. One views things¹ in terms of their purported usefulness or utility, of their instrumental value for the sake of some further end or goal. The other views things for their own sake, as ends in themselves, as such. Furthermore, it is the human person–conceived as a unique subject existing beyond or outside the instrumental and non-instrumental²–which adds yet another level of complexity to our understanding of these stances, particularly the instrumental.³

The Instrumental Stance: Analysis and Contrast

The instrumental stance describes the unique approach of homo sapiens to view things as instruments–or means–to achieve some end or goal.¹ Here we will further explore this phenomenon in terms of the role it has played in the rise of civilization, the structure of the rationality it embodies, and its contrast with the non-instrumental.

Introduction to the Instrumental Stance

Investigation of the instrumental stance¹ is necessary to understand the contemporary world. Various terms may be used to describe this phenomenon, such as (yet not limited to) means/end rationalism, instrumental reason or rationality, utilitarianism,² or utility. I will simply refer to it as the instrumental stance, as it describes a specific “stance” or approach to the world.